One idea that seemed to be in most if not all of the readings on user experience and information architecture (IA) was this idea of invisibility. It seems that the most effective user experiences and IA were the ones not noticed by the users.
This praise for invisibility is explained by Covert (2014) in that “No one comments on the plumbing or electricity of a building unless the toilet is clogged or the lights aren’t working. Then all of a sudden, pipes and wires are a hot topic of conversation. Similarly, people don’t compliment or even critique information architecture unless it’s broken” (pg. 155). In this way, the work that is done by information architects is not praised but only commented on when it is bad or something goes wrong. This can explain why the question of ‘Do we need information architects?’ can regularly come up when discussing information architecture. Information architects have to be able to explain why their specialized skills and experiences are needed before something goes wrong or something is broken in a website’s architecture, but it can be hard to explain that to clients when their work should be invisible when completed correctly.
If the only time an information architect is noticed is when something has gone wrong, then they must not care about glory or praise and instead learn to love being invisible.